The CLUB

As part of the corporate creative team, we are also tasked with creating marketing materials for The CLUB – the complimentary gym available in Hearst Tower – to promote upcoming classes and events.

Company: Hearst

Role: Graphic Designer

Impact: Designed engaging imagery for newsletters which are sent on a bi-monthly basis to a 2K distribution list. Average 48% open rate & 8% CTR. Print and digital signage was also displayed throughout Hearst Tower to bring awareness to gym which is available for all employees to use.